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FeaturedAI & Tech

The Future of AI in Programmatic Advertising

Discover how artificial intelligence is reshaping the landscape of paid media and what it means for your ROI in 2024. Algorithms are getting smarter, but are you?

David ChenDec 12 • 5 min read

SEO Strategy

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5 SEO Myths Debunked: Stop Wasting Your Budget

We break down the most common misconceptions about search engine optimization that are costing businesses thousands.

Sarah Jenkins

schedule4 min

Web Dev

Optimizing Core Web Vitals for 2024

Google's latest update puts performance first. Here is a technical guide to improving LCP and CLS on your enterprise site.

Marcus Lee

schedule8 min

Social Media

LinkedIn vs. Twitter (X) for B2B Lead Gen

Where should you allocate your ad spend? We analyzed over $500k in spend to find the answer.

Elena Rodriguez

schedule6 min

Design

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Color Psychology in CTA Buttons

Does red really convert better than green? A deep dive into user behavior and interface design choices.

Alex Thompson

schedule3 min

PPC

Maximizing ROI with Retargeting

Strategies to bring back lost visitors without being annoying. The fine line between reminder and spam.

Jessica Wong

schedule5 min

Analytics

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Understanding GA4 Custom Reports

A step-by-step guide to setting up custom explorations in Google Analytics 4 for e-commerce stores.

Tom Baker

schedule10 min

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